Ralph Matta

Ralph Matta

Articles by 

Ralph Matta

From Theory to Reality: AI Decisioning & the Era of True 1:1 Personalization
Ralph Matta
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October 2, 2025

From Theory to Reality: AI Decisioning & the Era of True 1:1 Personalization

How BrazeAI’s new agents and decisioning tools are reshaping personalization, strategy, and the future of customer engagement.